Posts filed under: Marketing Strategies

What is the Difference between a Strategy vs. Strategic Planning? Starting this off by stating; A strategy is NOT producing a plan. However, to achieve a successful strategy, you will need a plan. How many times in your week do...
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Customer experience is a hot topic and brands are competing to retain their customers, avoiding negative experiences across their customer-facing channels, desktop, mobile, SMS, contact center, social media, direct sales, online and in storefronts. Campaigns integrating 4 or more digital...
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